I have been planning this post for a while and am very glad to finally have the time (ability to ignore other commitments) to write it. Every day I get an email or a Goodreads message from one author or another asking me for tips, it's only natural that authors would want to get a bloggers perspective after all, so I decided to write this series for those who are less keen on directly asking for help. If you do have any questions that I don't manage to answer in my tips then just shoot me and email and I will help! My first post in the author tips series centers around the useful and essential invention that is social media.
Dear authors,
Social media is your friend!
I'm sorry guys but if you are an author who wants to succeed in the world you need to have some social networking profiles, if you don't have any and still manage to succeed you are the exception rather than the rule. The two platforms I recommend to all authors are Goodreads and Twitter.

It is not just your book details that should be put on Goodreads though, your author profile is also very important. I personally like to read author bios and they are very useful when I am making up interview questions. If there is nothing or barely anything in your profile then you cannot expect to get anything other than generic questions! Make your profiles personal and relatable, tell us about your hobbies, your influences, even your pets. Be as friendly as possible and, who knows, you may start to get more requests from reviewers - no one wants to email an author who doesn't seem approachable!

Speaking of being approachable, you must have means of connecting with your readers. Not all readers write full reviews but almost all post their views on Twitter. If you don't have Twitter you are really missing out, I always tweet my favorite authors with my views and links to my reviews. For all you know there may be a few reviews of your book out there that you have never come across because you don't have Twitter. Unlikely yes but possible. Twitter is a way of communicating and getting the word out about your works. When I tweet that becomes available to all of my followers to look at, if I mention you in a tweet then it is likely my followers will jump from my tweet to your profile and follow you. Suddenly you have more potential fans.
No one gains popularity unless they put themselves out there and social media is the way to do that. The two platforms above are essential but there are a number of others which are also important. Websites and Blogs put all of your information in one place for readers to find which is very useful. Facebook is another platform that can be potentially useful however this one only tends to work well if you already have a large and active fanbase.
I hope you take my advice and it helps you because that is my aim in many of the things I do around here at Confessions of a Bookaholic. Tell me what you thought of this post in the comments and look out for the next installment in my author tips series!
Remember, if you have any questions in the meantime I am always available to answer them via email or Google Hangouts if you prefer.